Sarah Personette

UM Gets a New U.S. President

UM has a new head of U.S. operations.Insider Kasha Cacy today succeeds Sarah Personette as U.S. president, as Personette exits following maternity leave to become the head of global business marketing at Facebook. 

Mediabrands, UM, Initiative Reorganize Management

Interpublic confirmed a reorganization among the ranks of senior management at its Mediabrands unit: UM global CEO Jacki Kelley, has been named North America CEO, president of global clients at Mediabrands while Initiative global chief Jim Hytner takes on the CEO role for G-14 region.