One month after NBCUniversal asked Nielsen to put the brakes on its Total Content Ratings (TCR) rollout, the company has decided to modify its plans for making the new metric publicly available.
The broadcast network presidents have added their voices to those in the industry asking Nielsen to modify its rollout plans for the new total content ratings metric.
The actions of President Trump and his White House press secretary Sean Spicer over the weekend—lying about the size of his inauguration crowds, despite ample evidence disproving their claims—were surprising and alarming to many who were unaccustomed to seeing that degree of blatant dishonesty from the office of the President of the United States.
Christmas is still a few days away, but Santa Claus, with a little help from Nielsen, is handing out a few early holiday gifts to the networks: ratings wins for 2016.
The Hairspray Live! cast declared "You Can't Stop the Beat" during last night's live musical, but the audience didn't necessarily agree. The ratings for the telecast were down from last year's The Wiz Live! numbers, and they lagged behind Fox's Grease: Live earlier this year.
Say what you want about the outcome, but the 2016 presidential election cycle was unlike any the news media has ever experienced. As you might expect, cable news reaped significant benefits from the volatility of the race in the form of huge ratings.
Jutting out toward Sixth Avenue in the 1973 skyscraper 1211 Avenue of the Americas is the newest and glitziest addition to Midtown Manhattan.
For one week, at least, baseball is once again bigger than football: 40 million people tuned in Wednesday night to watch the Chicago Cubs win its first World Series title in 108 years.
Nielsen is taking a big step today to close one of its biggest TV ratings measurement gaps: its inability to accurately account for out-of-home viewing in public places like sports bars, gyms and hotels.