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Amy Schumer and Seth Rogen Campaign for Bud Light in Faux-Political Super Bowl Spot

Brand Marketing

By Kristina Monllos

You might not agree on politics, but you can agree on Bud Light. That's the message of the A-B InBev brand's 60-second Super Bowl spot, unveiled Wednesday.  The first work [...]

Brand Marketing

Samsung Tells the Story Behind the Selfie That Ate Hollywood (and Twitter)

By Andrew McMains

Brand Marketing

Taco Bell, Doritos Dominated Super Bowl Social Media

By Emma Bazilian

Creativity

Paul Rudd’s Idiotic Marketing Ideas for ‘Our Idiot Brother’

By David Kiefaber