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Like a Bolton From the Blue: A Rebrand Success Story

Performance Marketing

By Danielle Cantor

Sometimes you see a rebrand revealed that just makes you go “!!!!!!!!!!” in a good way. Like, “Ahhh yes I see what they were going for here and it’s working [...]

Creativity

Michael Bolton Warms Your Frozen Heart With Song in Honda’s Holiday Ads

By Gabriel Beltrone

Brand Marketing

Adweek’s Top 10 Commercials of the Week

By Melissa Hoffmann

Brand Marketing

Ad of the Day: Optimum

By Sam Thielman