More Magazine Gets Luxe Redesign to Reflect Its High-Income Audience
Performance Marketing
If you had to guess which women's magazine had the highest median household income, what would you say? Perhaps Harper's Bazaar? Maybe Vogue?
Family Circle Redesign Puts Focus on Nontraditional Families
Performance Marketing
Meredith’s Family Circle is getting a facelift with its September issue. But the redesign, introduced earlier this month, isn’t just cosmetic—the magazine is also updating its content in an effort [...]
Magazine Smartphone Apps Are Being Brought Back From the Dead
Performance Marketing
Not so long ago, magazine publishers were flooding the market with smartphone apps. But a browse through the Apple App Store reveals dozens of magazine-branded apps languishing in a sort [...]
Meredith Replaces More Publisher
Performance Marketing
More publisher Alison Adler Matz has departed after less than a year at the title.
What Does a Programmatic Sales Chief Actually Do?
Performance Marketing
Specs Who Chip Schenck Age 43