NBC Medals in Prime-Time Ratings, but Misses Out on Gold
Michael Phelps, Katie Ledecky, Usain Bolt and Simone Biles all struck gold at the 2016 Summer Olympics in Rio.
London 2012: NBC on Record Ratings Pace
Despite all the agita over NBC’s coverage of the 2012 London Olympic Games, fans continue to tune in to the prime-time broadcasts in record numbers.
NBC Scores With U.S. Olympic Team Trials
If the ratings for the U.S. Olympic Team Trials are any indication, NBC is on track to put up some huge deliveries in London.
NBC’s $1 Billion Olympics Sellout
With exactly one month to go before the Opening Ceremonies of the London 2012 Summer Olympic Games, NBC is on track to book nearly $1 billion in ad sales revenue [...]
Ebersol Returns to NBC as NFL, Olympics Consultant
It appears that Dick Ebersol’s exile from 30 Rock will be rather short-lived, as NBC’s former Olympics guru is rejoining the fold as a special advisor to NBC Sports Group [...]
Versus Rebranded NBC Sports Network
Months after Dick Ebersol revealed plans to discard the Versus brand, NBC Sports Group is preparing a Viking funeral for it.