While CNN worldwide president Jeff Zucker is looking to draw a younger, more cosmopolitan audience, he acknowledges that reaching people who fit that description is a challenge in a cord-cutting universe.
Looks like the Jeff Zucker regime at CNN is going to be quite a bit different from predecessor Jim Walton's tenure. Managing editor and evp Mark Whitaker is out at the Turner news network, as are the venerable odd couple of TV punditry, Mary Matalin and James Carville.
This week, a headless pair of breasts sought to sell scents, we saw a final spot from the late Tony Scott, and The Sun found a way to shine. Many of the hundreds of TV commercials aired each day are just blips on the radar, having little impact on American consumers constantly bombarded by advertising messages. These aren't those commercials.