The GIF has a future in mobile advertising, especially within messaging apps, according to Kik. The messaging startup, which just raised $38.3 million, has purchased Relay, a GIF-based messaging app that fits into its ad plans.
Facebook’s new app isn’t a Snapchat clone; it’s more of a Look-alike. The core feature of Facebook’s Slingshot—the requirement to reply to unlock a photo—already appears on an iPhone app called Look.
Mobile messaging app Kik is giving users new controls to protect against unwanted anonymous advances, the company said today. The app will censor images from strangers to limit lewd content being shared by surprise, explained Heather Galt, Kik’s head of marketing and safety.
Messaging app Tango is following in the footsteps of competitors like BlackBerry Messenger with the launch of media channels users can follow. Tango Channels is still in testing and will be available early this summer, CTO Eric Setton told Adweek.
Yahoo is buying its way into the discrete messaging craze with another acquisition. An app called Blink is Yahoo CEO Marissa Mayer’s latest takeover target.
Tango is the latest messaging app to attract big dollars, with Alibaba Group leading a fundraising roun
One Direction, the UK boy band with perfectly mussed hair, got the message about messaging apps. The group and its label Sony Music are reaching fans through a new campaign on Kik, the Canadian mobile messaging service with 95 million registe