‘World’s Strongest Coffee’ Has 200% More Caffeine
Creativity
Here's a fun competitive niche: An upstate New York roaster has created what it calls "the world's strongest coffee," an eco-friendly gourmet brew with 200 percent more caffeine than the [...]
French Tropicana ad is powered by oranges
Creativity
If you’ve ever been to a high-school science fair, you probably know that citrus fruit can produce electricity. DDB Paris put that knowledge to clever use recently with an electric [...]
Mac & Cheese will turn your tweets into ads
Creativity
On Monday, Crispin Porter + Bogusky began holding quick-fire Kraft Macaroni & Cheese contests, in which anyone who tweeted about Mac & Cheese had a chance at getting his or [...]
Tom Colicchio camps out in HBO food truck
Creativity
HBO’s Game of Thrones has hired celebrity chef and Top Chef judge Tom Colicchio to be the bread to its circus. All this week, Colicchio is serving free food (including [...]
JWT Pressing the Barbecued Flesh at SXSW
Creativity
Jinx, give me some free Kraft Mac & Cheese
Creativity
Crispin Porter + Bogusky has developed a fun new Twitter game called “Mac & Jinx” for Kraft Macaroni & Cheese. It’s based on the old children’s game of Jinx, which [...]