Firefly

The 4 Biggest Marketing Implications From Amazon’s Fire Phone

Amazon’s new Fire phone has been out for less than a month, but already a number of brands like eBay, Fandango and Orbitz are eyeing the phone for potential marketing opportunities.

Syfy Bets $105m on a TV Series and Video Game [Updated]

At the risk of stating the obvious, $105 million is a lot of money. That’s about what Comcast and NBCUniversal have shelled out on the new Syfy series and video game Defiance, a hybrid unlike anything you’ve seen on television. I mean your computer. Wait, make that your PlayStation.