The longest presidential campaign any of us can remember—with one of the most shocking outcomes, at least to the media—not only dominated our consciousness and conversation in 2016, it also […]
In an effort to promote its all-important September fashion issues, Hearst is taking its consumer marketing strategy to the streets—literally. This morning, the publisher is debuting the "MagMobile," a roving newsstand selling copies of Elle, Harper's Bazaar, Marie Claire, Cosmopolitan and Seventeen in and around New York City.
The Billboard Music Awards kicked off in Las Vegas with A-list celebs while magazines in New York hosted charities. Here's a look at advertising and entertainment's latest notable events.
There are few front row seats during fashion shows, but Elle—with the aid of virtual reality—wants to extend the opportunity to see the shows up close.
New York Fashion Week brought together media's biggest stars and their fashionable counterparts, while print magazines celebrated success.
Summer might not even be halfway over, but magazine publishers are already focused on fall—or, to be more precise, their big September issues. This year, Hearst is expecting a record-breaking kickoff to the season, having just closed its biggest September ever in terms of print paging and revenue.
Former Elle.com executive editor Amina Akhtar has landed at theFashionSpot, where she will be taking over as editorial director.
Elle didn’t have to look very far to find a replacement for longtime creative director Joe Zee, who is decamping for Yahoo later this month.