Carat executive Michael Epstein is now the media network's U.S. president and will also maintain his current responsibilities as chief client officer.
Dentsu Aegis Group's Carat today named Will Swayne global president. He assumes that title from Doug Ray, who will continue as U.S. CEO for the media agency network.
The seemingly endless fire hose of media reviews—20 in the past six months, representing some $17.3 billion in annual media spending—could not have come at a worse time.
Carat has filled its chief client officer role with chief strategy officer Michael Epstein. The position has been vacant since Steven Feuling left the post in late 2013; he's since been named CEO of Vizeum in the U.S. Epstein will assume CCO responsibilities and retain his CSO duties.
Carat has hired Michael Epstein, a 13-year veteran of Mindshare, to fill the position of chief strategy officer for the U.S., a new title.
A year ago, it would have been a bit of a stretch to declare Carat a U.S. media-buying powerhouse. But after the year Carat has just enjoyed, there’s no denying the Eurocentric shop has become a major player.