Nike Cuts Adrian Peterson as Brands Continue to Condemn NFL
Brand Marketing
Nike will no longer sponsor National Football League star Adrian Peterson, who was re-suspended by the Minnesota Vikings this morning stemming from allegations of abusing his 4-year-old son.
Pepsi, GM Bail on Fox’s X Factor
After serving as the flagship sponsor of Fox’s The X Factor for its first two seasons—an agreement that included extensive integrations and interactive elements—Pepsi has passed on a third go-around [...]
Miley’s Moves Seduce 10 Million Viewers for the VMAs, Up 47 Percent in the Demo
Sneer all you want at Miley's crotch-thrusting antics with Robin Thicke (for the four of you who weren't watching, see the entire Ron English-ish fever dream below)—the VMA's were outrageous [...]