How the Pillsbury Doughboy Has Stayed Fresh (Hoo Hoo!) for 50 Years Advertising News By Robert Klara December 7, 2015 Rudolph Perz first saw the dough boy in his own kitchen. It was 1965. Convergent TV 10 Thanksgiving Episodes: Not a Turkey Among Them By Sam Thielman Brand Marketing Adweek’s Favorite Thanksgiving Specials