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Guy-Centric Spike Network Hopes Scripted Shows Like Tut Will Entice Female Viewers

Convergent TV

Viacom's bro-centric Spike network hasn't been in the upper echelons of cable TV in the recent past, but the company plans to change all that.


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Ad of the Day: Prada

Brand Marketing

What do you get when you combine a controversial director, a pair of iconic British actors, and a famous Italian fashion house? That question was answered this week at the [...]