Specifically for undergraduates, technology – most definitely including social media – is a critical part of learning, communication, and engagement.
Check out the infographic below for some interesting stats on the relationship between undergrads and tech.
A few that jumped out to us:
-86% of undergrads own a laptop
-76% of undergrads use Windows, vs. 21% Apple
-31% said that in 2012 they took a class completely online
-2012 saw an 18% increase over 2011 in students’ use of Twitter as an academic resource