The Weather Channel Has Redesigned Its Android App
The Weather Channel has redesigned its Android app, the brand’s first major redesign since 2009. The revamp includes a new interface, a new look and a personalized weather experience.
The app also has some new features such as the “rain start/stop” feature, a tool that tells you when the weather will change by the minute. For example, the app will say, “snow will begin at 3:30” or “expect dry conditions to continue.” The new app also includes a new mobile ad unit which gives the advertiser a chance to integrate the mobile experience with other channels.
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