As Facebook prepares to relaunch its Pages product possibly as soon as this week (full details & tour of the redesigned Pages here), we thought we’d take a look at which Pages have achieved the most popularity amongst Facebook users so far to date.
Since Pages launched in late 2007, they have become the easiest way for brands to get started marketing on Facebook. Today, 3.5 million users become Fans of one of the several hundred thousand Pages on Facebook each day.
So here’s the list of the 30 Most Popular Pages on Facebook. The results?
- Facebook users like soft drinks, pizza, chips, and fast food: Coca Cola, Pringles, McDonalds, and Pizza are all in the top 30.
- TV shows, music, and movies are also extremely popular: House, Rihanna, Family Guy, and 2 Pages for Twilight are all in the list too.
- The Facebook audience is international. The most popular Pages on Facebook overall are those which have built global brands over many years – like Coke, Ronaldo, and McDonald’s. The most popular Simpsons Page is actually in Spanish (Los Simpsons).
- And of course, Barack Obama dominates the list. With nearly 6 million Facebook fans and growing, Obama’s Page is nearly twice as popular as #2 Coke. And there are no other politicians on the list – future contenders are going to need to start working now to even get close to Obama’s reach on Facebook in time for future elections.