Did you know that 87 percent of SMBs say that social media has helped their business, and that 74 percent of marketers saw an increase in website traffic after investing just 6 hours per week in social networking?
Still not convinced? How about this: 35 percent of marketers have generated a customer via Twitter, and social media sites and blogs now reach eight out of 10 U.S. internet users, accounting for 23 percent of all time spent online.
This infographic from Zift Solutions presents 12 incredible statistics that reveal why social media has become the root of modern marketing.
(Source: Zift Solutions.)