Social Media Breaking the Fourth Estate
I was reading a post on Coranate written by Kevin Anderson where Kevin waxes poetically about social media breaking down the barriers of the Fourth Estate by creating community. For those of you who don’t know the ‘Fourth Estate’ is how journalist see themselves in relation to the government.
I think Kevin hit the nail on the head when he instantly begins associating journalist with selling ad space. Something the public doesn’t know is that media doesn’t make money from subscriptions, it makes the bulk of its revenue through ads.
This
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in