Social Media Gives Beauty & Plastic Surgery Industries A Major Boost [Exclusive Infographic]

Beauty is big business. Everyone wants to look their best and cosmetic companies and plastic surgeons are making billions of dollars each year off of consumers’ desire to look pretty, and thanks to social media the industry is bigger than ever. A new infographic from Schoenheitsklinik.de shows how social media is bringing money to the beauty industry like never before.

Beauty is big business.  Everyone wants to look their best and cosmetic companies and plastic surgeons are making billions of dollars each year off of consumers’ desire to look pretty, and thanks to social media the industry is bigger than ever.  A new infographic from Schoenheitsklinik.de shows how social media is bringing money to the beauty industry like never before.

The infographic, Social Media Beauty, reveals some interesting statistics about how social media has shaped (and continues to shape) the beauty industry.  For instance, did you know that blogs are two times more likely to drive product purchases than magazine ads?  Or that last year 42 percent of patients found information about plastic surgery from Facebook and Twitter?

The infographic also ranks the top names in the beauty industry on Facebook and Twitter.  The Top 5 beauty brands on Facebook (Dolce & Gabbana, MAC Cosmetics, Sephora, Maybelline, and L’Oreal Paris USA) all have over 1 million fans, beauty brands also have massive amounts of followers on Twitter and millions of views on YouTube.

Check out the infographic below to find out more and let us know what you think.  Have you turned to social media for information about beauty?

Megan O’Neill is the resident web video enthusiast here at Social Times.  Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.