Building A Social Business Beyond Social Media [INFOGRAPHIC]

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By Shea Bennett Comment

Building A Social Business Beyond Social Media [INFOGRAPHIC]

A truly social business doesn’t stop at social media.

Simply using social, mobile and cloud technology within your corporate strategy isn’t enough. A social business is one that builds an ecosystem around its social media implementation, creating a fully integrated, nimble, innovative business.

And it pays. Social tech reduces time employees spend researching by 35 percent while increasing their efficiency by 30 percent. A 5 percent reduction in customer defection due to first-class social customer support can increase profits by as much as 125 percent, while social marketing can decrease the time spent marketing new products by two-thirds.

This infographic, which comes courtesy of IBM, the Huffington Post and Visually, takes a closer look at building a social business beyond social media.

Building A Social Business Beyond Social Media [INFOGRAPHIC]

(Source: Visually. Social media image via Shutterstock.)