Reppler Helps Facebook Users Save Face
Startup Reppler monitors Facebook with a view toward protecting your reputation.
When we first got the press release from Reppler about a week ago, we presumed it was a clone of Reputation.com and Socioclean.
Okay, it’s not. The best way to convey that is watching the video about Reppler embeded at the bottom of this post.
Reppler, founded by Vlad Gorelik in Palo Alto, California, continuously tracks and monitors users’ social-networking reputations. Specifically, the service is designed to manage the content, privacy and security of a Facebook profile and to help the individual control his or her online presence.
In addition to analyzing the language that appears in a profile (whether written by the user or another person) to determine the overall tone as positive, neutral or negative, the service also scours the profile to search for content of questionable appropriateness.
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