Advertisers using Facebook’s power editor can now target the social network’s users based on the operating system or mobile device they are using to access Facebook.
According to sister blog Inside Facebook Facebook introduced the new placement options along with its mobile application install ads earlier this month.
Advertisers using power editor can choose iOS or Android and those who select the Apple mobile operating system can pick from iPhone, iPod, or iPad.
Readers: How would you use device-specific targeted ads to market your businesses?
Screen grab courtesy of Inside Facebook.