msnbc.com said EveryBlock will continue as an independent brand, adding that the sites allow users to enter their addresses, neighborhood names or ZIP codes to view local news coverage, blog entries, civic data, photos and other types of information, updated continuously.
Along with its hometown of Chicago, EveryBlock also runs sites focused on Atlanta; Boston; Charlotte, N.C.; Dallas; Detroit; Houston; Los Angeles; Miami; New York; Philadelphia; San Francisco; San Jose, Calif.; Seattle; and Washington, D.C.
msnbc.com president Charlie Tillinghast said:
EveryBlock’s talented team has a track record of innovation in the industry, and we’re excited to add them to the msnbc.com brand family. They’ve broken new ground with their unique approach to collecting, organizing and presenting news down to the block level. Their impact and importance in the community space is extremely valuable and carries promise for journalism and new business models.
EveryBlock founder Adrian Holovaty, who said the company’s staff of five will continue to be based in Chicago, added:
Joining with msnbc.com gives us the resources to turn EveryBlock from a cool, useful service into something much bigger.