How To Measure Facebook Page Engagement

Are you trying to figure out how much your fans really like you or your brand? This guide outlines a few things you should never miss when monitoring your Facebook page performance.

Are you trying to figure out how much your fans really like you or your brand? This guide outlines a few things you should never miss when monitoring your Facebook page performance.

Monitoring Active Users

While most companies pay attention to the number of fans as the greatest metric of success, measuring your active users is much more important. Fortunately, Facebook provides detailed information about daily, weekly, and monthly active users on your page. You can find this information in tFacebook’s insights area.

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