Ruzzle Developer MAG Interactive Invests in Delinquent

By Brandy Shaul Comment

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Swedish gaming studio MAG Interactive announced its investment in U.K.-based studio Delinquent, the leadership of which has experience at PopCap, Electronic Arts, Mind Candy, Activision and more. This move will see MAG Interactive increasing its presence in the world of casual mobile gaming following the success of its word game, Ruzzle, which has been downloaded more than 50 million times.

The 12-person team at Delinquent is set to release its first title during the first quarter of 2015, with MAG Interactive CEO and co-founder Daniel Hasselberg joining the company’s board.

Hasselberg explained the investment decision in a statement:

There’s a strong fit between the culture of our studios. Our plan is to individually and collectively disrupt some of the established genres in casual free-to-play. Delinquent pitched us on their ambition to add genuine innovation into game genres we know and love. After spending time with the team and playing early builds of what they’re producing, we believe they can truly do that.

David Bishop, chief operating officer and co-founder at Delinquent, added:

I’ve been fortunate to be making games for over 30 years. Every so often, you find yourself part of a team that can make magic happen. We had that experience at PopCap, and I wanted to re-create that feeling within Delinquent. We’ve been incredibly focused on securing and gelling the world’s best talent and have assembled a team that are now ready to cause some serious trouble. MAG Interactive felt like the final missing link.

Major details about Delinquent’s first game are still under wraps, although we do know it will be free-to-play. Check back soon for more.

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