Oh, The #Linsanity! How Big Is NBA Star Jeremy Lin On Twitter And Facebook? [INFOGRAPHIC]

Bigger than that, he’s a media sensation, and the buzz around the New York Knicks point guard is so huge that the impact on his official Twitter and Facebook profiles has been both instantaneous and enormous.

Lin, who made his first career start with New York on February 6, and has since led the Knicks to seven straight wins, pouring in 171 points, grabbing 30 rebounds and handing out 65 assists along the way, has captured the imagination of the public and mainstream media alike with his inspiring rags-to-riches story.