iOS Mobile Marketshare Up 43% in 2012
Apple’s iOS mobile operating system adoption is growing, according to new metrics from mobile marketing company Jumptap. The company reported today that as an operating system, iOS grew its market share from 26 percent in 2011 to 43 percent in 2012.
Here is more from Jumptap’s site:
Growth is likely attributed to the iPhone 4S and 5 launches in late 2011 and September 2012, respectively, as well as increased iPad use. Meanwhile, Android edged up slightly, maintaining the number one spot, while RIM declined significantly.
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