It’s no surprise that Facebook is the most popular social network. In fact, among the 81 percent of American adults online, 71 percent use Facebook. While Facebook continues to dominate, the Pew report indicates that the network’s growth has slowed as the number of adults using other networks has increased.
According to the report, other networks have seen a decrease in daily active users. Indeed, only 36 percent of Twitter users visit the site daily, down 10 percent. While the total number of LinkedIn users has increased, only 13 percent use the site daily, and the number of users who reported visiting the site weekly or less increased.
Multiplatform use is also on the rise, according to the report. More than half of those surveyed said they used two or more social networks. Facebook remains the most popular site for people using only one network; however, the report indicates that more people who use Facebook are also using other networks.
Check out the full report for demographic data and more information on the frequency of social media use.
Featured image courtesy: Tanja Scherm