Mark Zuckerberg has said, “If I had to guess, social commerce is next to blow up.” Facebook commerce, also known as F-Commerce, is booming, with more and more brands opening up shops on their Facebook pages. But the truth of the matter is that there are still a lot of people out there that aren’t sure what F-Commerce is, how it works and what it can do for brands. Social storefront app provider Zibaba sets out to answer these questions with a new video called ‘Facebook Commerce In A Nutshell’ that explains F-Commerce in a clear, simple manner…with nuts!
‘Facebook Commerce In A Nutshell’ features a little guy named Chad that is nuts about nuts who opens up a nut shop on his Facebook page. We see how, by opening up his social nut store, Chad is able to reach more customers and, ultimately, increase his sales.
Check out the video below and let us know what you think. Does your brand have a Facebook shop? If not, have you considered opening one? Feel free to share your thoughts with us in the comments below.