Disney Cashes in on Crashing Music Industry
Walt Disney Music Group’s Damon Whiteside, senior vice president of marketing of Walt Disney Records, has overseen a 60 percent rise in music sales from 2006 to 2007, CNET News reports, all because of the tween and young-teen music craze led by Disney star Miley Cyrus.
This occurred as overall music industry sales were down 17 percent in the same period because of digital downloads and pirated music online, according to the report. “It’s thanks to the tween and younger teens that the music business is staying alive,” Whiteside said at the YPulse 2008 National Mashup, a two-day conference about teens and technology.
Disney
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