Candystand Integrates Facebook Connect Instead of Building Its Own Social Network

As surprising as it might be, many game portals have actually been somewhat slow in integrating social capabilities. However, Candystand.com is not one of them – the popular portal recently integrated Facebook Connect in an effort to give the website a bit more of a social network feel.

Currently, the games site sees about 10 million visits (5 million uniques) each month with approximately 13.8 minutes per visit. Of course, the problem is that these have traditionally been more or less solo-based games, and while those numbers are not bad at all, parent company Funtank believes there is potential for much more.

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