Business Manager: Facebook Prepping New Single Interface For Brands, Agencies

Facebook is preparing a new product that will give enterprises and agencies a single interface to manage multiple ad campaigns and pages, the social network confirmed to TechCrunch, saying that Business Manager is in what it is calling “focus release” with a select group of clients, and adjustments will be made before it is rolled out globally. A release date was not specified.

BusinessManagerGraphic650Facebook is preparing a new product that will give enterprises and agencies a single interface to manage multiple ad campaigns and pages, the social network confirmed to TechCrunch, saying that Business Manager is in what it is calling “focus release” with a select group of clients, and adjustments will be made before it is rolled out globally. A release date was not specified.

TechCrunch pointed out that Business Manager will allow its users to perform many tasks that are currently possible only with the help of Preferred Marketing Developers, such as analytics, content management, and monitoring the performance of ads.

According

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