Steve Jobs didn’t do the social media thing. Heck, Apple doesn’t really do the social media thing.
But Tim Cook, who replaced Jobs as Apple’s CEO? He’s joined Twitter.
Here’s his first tweet:
Visited Retail Stores in Palo Alto today. Seeing so many happy customers reminds us of why we do what we do.
— Tim Cook (@tim_cook) September 20, 2013
No verified badge yet, but Apple’s Philip Schiller has retweeted this which, we’re thinking, kinda makes it official. Maybe.