Apple Has Acquired Map App Company Embark
Apple has reportedly acquired Embark Inc., a technology company behind a series of mass transit mapping apps. Terms of the deal were not disclosed.
Former Wall Street Journal reporter Jessica Lessin broke the news on her blog. Check it out: “We don’t know how much Apple paid for the several-person team it acquired very recently. But we heard from people knowledgeable about the deal that the company plans to directly integrate Embark’s technology into Apple Maps.” Embark
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