AdMob: Mobile Web Traffic Up 104% in Past Year
With carriers deploying faster networks, new handsets that make it easier to browse the Web and flat-rate data service fees, it shouldn’t be a surprise that mobile Web traffic has more than doubled over the past month. At least throughout the AdMob advertising network.
The mobile ad marketplace’s June statistics show that traffic from the network’s publishers grew 104% in the past year. In June alone, AdMob served over 3.6 billion ads, up nearly 20% over the prior month.
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