The more popular Twitter becomes, the better it becomes for job seekers. As more people flock to sign up, more employers realize how useful Twitter is for recruitment, more colleges provide job-related resources on Twitter, and more success stories are born each day.
If you’re looking for a job, here are three simple tips to help you leverage Twitter to find success.
Update your profile
The first thing you should do when using Twitter to find a job is to update your profile so that it reflects your professional side.
You’ll want to ensure that your profile picture is something an employer would approve of: a collared shirt, perhaps, and a nice, smiling face. You don’t want to give a negative first impression should a potential employer use Twitter to look you up. Drinking photos, showing too much skin or a picture of your dog or cat should be avoided at all costs.
While you’re working on your profile picture, you should also update your Twitter bio. Include keywords relevant to your industry, as well as the fact that you’re actively looking for a job. You want anyone who stumbles across your Twitter account to know who you are, what industry you work in, and the fact that you’re looking for a job. After all, you never know when an opportunity will knock (or tweet).
Use Twitter search
Updating your profile is a passive way to let the Twitterverse know you’re looking for a job. You can also use Twitter to more actively search for employers and leads.
Using Twitter’s advanced search at search.twitter.com/advanced, try searching for keywords in your job industry. For instance, if you’re a graphic designer, try searching for “graphic design”, “graphic designer”, “design job” or “graphic design work”. These types of keywords may yield some pretty fruitful results, including some actual job postings from employers.
Get to know hashtags and hashtag chats
Next, you can actively use Twitter to find a job by following the job conversations and networking with the right people.
Hashtags are Twitter’s way of organizing content, and they work by tagging tweets with different topics. So, if you’re looking for job-related tweets in your industry, do a little digging and find out which hashtags are most commonly used – #socialmediajobs, for instance, or #designerjobleads.
Once you’ve identified a few key hashtags, you can set up a stream in your Twitter dashboard to update, in real time, when a new tweet containing that hashtags is sent out. Or, you can browse Twitter’s advanced search once every few days for new tweets when you have time.
And lastly, take a look into any hashtag chats for job seekers and for people in your industry. These are a great way to meet influencers in your niche, and you never know what opportunities might come up just by chatting. You can read this article about how to join a hashtag chat if you’re unsure of where to start, and browse this Google spreadsheet for a current list of all active chats.
Good luck, and happy job hunting!