Spin the Agencies of Record
- Weber Shandwick will be North American AOR for The Mexico City Tourism Promotion Fund. The firm’s Travel and Lifestyle practice will handle the account, which is not to be confused with the Mexico Tourism Board (a group that rebranded itself as “more than margaritas and mariachis” with the help of Ogilvy PR).
- Weber Shandwick will also lead integrated communications for the Maine Lobster Marketing Collaborative, a trade group representing an industry about as far from Mexican tourism as one can possibly get.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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