Skechers is paying a $50 million settlement because Shape-Ups don’t work. Hahaha. I can’t.
They’ve set up a webpage for those who bought the shoes to file a claim, no proof of purchase necessary. You’ll get something in the $40 range for your trouble.
The settlement gave the Federal Trade Commission the chance to tell a funny: “The F.T.C.’s message, for Skechers and other national advertisers, is to shape up your substantiation or tone down your claims.” Boom.
For its part, Skechers still says the shoes work and that they only settled to avoid the higher cost of a lawsuit. They’re substantiating their claims with “studies” that the FTC says actually proved nothing. Click here to read the company’s statement.