RIP Cohn & Wolfe Co-Founder Norman Wolfe

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By Patrick Coffee Comment

Cohn and Wolfe

Cohn (L) and Wolfe in 1995

Today brings news that Norman Wolfe, who in 1970 co-founded Cohn & Wolfe with fellow newspaper veteran Bob Cohn in Atlanta, has passed.

Wolfe, whose journalism career peaked with a position as Executive Editor of the Orlando Sentinel, started the firm with Cohn in order to act on his passion for public affairs; he ran crisis comms at C&H before his retirement in 1992 but continued to counsel various clients after that date.

A statement from current CEO Donna Imperato after the jump.

Cohn and Wolfe 2

“We were very saddened to hear of the passing of Norman Wolfe. In 1970, Norm founded Cohn & Wolfe, along with  Bob Cohn, and had the foresight and determination to imagine a public relations agency unlike any other. Norm was a true visionary, baking branding and creativity into the DNA of the agency from the very start. He and Bob created a powerful consumer marketing agency that grew from Atlanta to New York and then went on to become a global leader. Our condolences go out to his family and friends during this difficult time.”​

Wolfe had a personal connection to the city of Atlanta, working on public projects like the fourth runway at Hartsfield International Airport, a widening of the city’s major interstates, the construction of Georgia State Route 400 and campaigns to support tourism in Gwinnett County.

The agency also did a considerable amount of work for The Olympics under his leadership, including a campaign for Coca-Cola in 1980 at Lake Placid.

Cohn & Wolfe, named as PR Week’s 2013 Agency of the Year, has witnessed some major changes in recent decades, primarily its 1984 sale to Y&R, a 2000 acquisition by WPP and the subsequent closing of its original Atlanta office. The firm is currently headquartered in Manhattan’s Flatiron District.

No word on funeral arrangements for Wolfe; updates as they arrive.

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