Olson Engage Lives Up to Its Word, Engages Its Executive Ranks

Executive spree culminated with the hire of media relations vet Joe Edelson.

It’s always refreshing when a PR agency looks within to enhance its team. HR pros love it. C-suites adore it. And the current team is inspired by it.

So, kudos to Olson Engage (the public relations, social media and experiential marketing arm of ICF Olson) because it did just that.

The internal galvanizing move was set off by the hire of Joe Edelson, known in PR circles as the creative media relations mind at Citizen Relations in New York.

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