MWW Named First Ever PR Agency for Raymour & Flanigan
Furniture retailer Raymour & Flanigan hired MWW Group, the agency announced today. This is the first time R&F hired an agency for PR and marketing communications work. Alissa Blate, executive vice president and global consumer marketing practice leader at MWW Group, confirmed the agency has been hired on a monthly retainer basis but would not comment on budget.
“It was a situation where Raymour & Flanigan knew that an integrated campaign was going to be very successful for them,” Blate told PRNewser.
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