Apple Highlights Environmental Efforts, Counters Greenwashing Charges
Apple has suffered from significant challenges to its reputation for ethics and business practices due to dirty laundry aired during its ongoing legal battles.
But when it comes to CSR and particularly environmental practices, the company seems to be doing fairly well. Today brought this campaign anticipating Earth Day:
As several outlets have noted, it’s not simply a high-budget video documenting internal operations.
The company also redesigned its environmental practices page and took its sustainability report card with Greenpeace from Ds and Fs to nearly all As in only two years.
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