What NBC Needs to Do to Remain the No. 1 Network

Winning for a third straight season will take new comedy, Thursday hits

Four years ago, NBC was stuck in fourth place among adults 18 to 49, the same last-place slot it occupied among the major broadcasters since Friends went off the air in 2004. But, the network has clawed its way back to the top, reclaiming the No. 1 ranking for the first time in a decade. It's finishing No. 1 again this season, with a 2.4 rating in the 18-49 demographic, but CBS was close behind with 2.3.

While NBC made frequent mention of its two-year winning streak at its May 11 upfront presentation, holding on to that mantle for a third season will be its toughest challenge yet.

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