Showtime Has Officially Launched Its Streaming Service

No cable subscription needed for the new OTT offering

The OTT era has begun at Showtime. The premium cable network launched its new stand-alone streaming service today.

The service, which is also called Showtime, is available for $10.99 per month via Apple, Roku, PlayStation Vue and Showtime.com. Hulu subscribers can add Showtime at a discounted rate, for $8.99 per month, on top of Hulu's $7.99 monthly fee. 

All of Showtime's partners are offering new customers a free 30-day trial subscription.

Showtime has priced its service for $4 to $6 less than HBO Now, which HBO launched on April 7.

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