Web Video's New Buddy?

Top YouTube channel aims to become backbone of video ad sector

Does the exploding Web video media business need its own Buddy Media?

Surely, with 50 more YouTube channels coming down the pike, joining the 100 or so funded channels rolled out this year, there’s an opportunity for a tech and services company to come along and help all these new networks navigate this world—a world where 'if you post it, people will watch' hardly ever proves true. Indeed, a company specializing in helping these content purveyors pull all the available levers to get people to watch their stuff, while also helping them make sense of all the ad opportunities available, would seem to be out in front of a huge business opportunity.

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