Weather.com Sparks July 4th Channel

Weather.com has unveiled a new Independence Day-themed channel dubbed “Countdown to July 4th” which is being produced in conjunction with sponsor Jose Cuervo Tequila.

The new channel, which each day this week is counting down the number of days left before the 4th of July holiday, features a mix of service editorial and lifestyle content related to summer. For example, the site offers tips on food preparation and safety (such as information on safe grilling and the need for sun screen), along with listings of local July 4th celebrations.

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