Top 10 Branded Videos: Samsung’s Marketing Blitz Edges Out Apple

Brought out the big guns for iPhone 6 event

The smartphone war is on in this week’s Adweek/VidIQ top 10 branded video chart. Samsung’s attempt to inject itself via digital marketing into competitor Apple's launch announcement of the new iPhone 6 phones last week nabbed the marketer four spots on the chart, while Apple grabbed two spots on the chart. 

Samsung’s No. 1 spot, which promotes the upcoming launch of the Samsung Galaxy Note 4 is more like a mini-movie than a commercial (it even includes credits at the end).

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