Apple-owned Beats by Dre has a not-so-secret method to scoring YouTube hits: Get celebrities to wear your product while a killer soundtrack plays in the background. The headphone brand has churned out a number of spots this year that fit the formula, with the most recent one claiming the No. 3 spot on this week's Adweek/VidIQ top 10 list.
The headphone brand's latest video packs a lot into a minute-long spot: Kendall and Kylie Jenner, Nicki Minaj, Bethany Mota and Kenan Thompson all make appearances.
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